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Shopify + Iterable Integration: Migrating From Mailchimp

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Recently, Mailchimp announced their decision to take away their Shopify integration from the Shopify market. Mailchimp customers have till May twelfth emigrate their knowledge earlier than their Shopify integration is not in service. The announcement has left many scrambling to search out an email service supplier for the long run, however relaxation assured we now have an answer.

For these of you seeking to migrate from Mailchimp and make the most of your Shopify knowledge, Iterable is right here for you.

We try to offer not solely email personalization capabilities, however a strong cross-channel platform designed in your rising wants.

Built for entrepreneurs and trusted by engineers, Iterable is designed to be highly effective, intuitive and versatile, whether or not you’re a start-up getting off the bottom or an enterprise scaling your corporation wants. Our group trusts our platform to boost their buyer experiences, enhance engagement and drive progress.

Hundreds of manufacturers have already been reaping the advantages of the highly effective Iterable + Shopify integration. Customers, comparable to Lovepop, have fused their historic knowledge from Shopify and have been capable of set off personalised cart abandonment, win-back, and post-purchase campaigns.

With Iterable’s knowledge flexibility and complex personalization capabilities, it’s no shock that many retail and e-commerce manufacturers have seen important progress and retention.

Shopify has been a fantastic accomplice in empowering manufacturers to construct extra personalised advertising campaigns to actually influence bottom-line progress, and we’re excited to proceed fostering this partnership for the betterment of our clients.

So within the curiosity of transparency, listed below are just a few of the advantages you will notice from selecting the Iterable Shopify app.

Benefits of the Iterable Shopify App

First and foremost, the implementation and integration of Iterable and Shopify are easy. After you arrange an account with each, it’s as simple as submitting your email tackle and the Iterable API key instantly into the app.

From there, you set your preferences as to which knowledge you’d prefer to import from Shopify and which knowledge factors you’d like to trace transferring ahead.

Iterable Shopify app installation

Simply inputting your email tackle and API key units you up for fulfillment within the Iterable Shopify app.

The final step is deciding on which webhooks to trace and also you’re carried out.

Seriously. That’s it.

You’re up and working, able to ship out your first marketing campaign. As an additional benefit, the assets wanted for this sort of integration are minimal, saving you and your engineering crew a ton of effort and time.

Next, our clients love Iterable’s knowledge flexibility and scalability. When combining the detailed insights of Shopify’s buy conduct knowledge with Iterable’s customizable, drag-and-drop Workflow Studio, you elevate the bar with extremely personalised advertising campaigns.

With the Iterable-Shopify integration, you might have entry to full historic buy knowledge from Shopify that may then be segmented inside Iterable to energy triggered and transactional e-commerce messaging.

Cart and browse abandonment. Back-in-stock notifications. Cross-sell and upsell. Post-purchase and repeat buy. The kinds of campaigns you possibly can set off are solely restricted by the quantity of information you observe and acquire.

Shopify campaign in Iterable Workflow Studio

Trigger personalised campaigns primarily based on a buyer’s historic buy knowledge in Shopify.

And as your corporation grows, Iterable has the flexibility to scale with you. We allow you to retailer all your buyer knowledge and replace their profiles in actual time to actually perceive their priorities and preferences.

Your buyer expertise is enhanced with deeper knowledge insights and the Iterable Shopify app offers you the facility to achieve each buyer on the particular person stage, humanizing their expertise together with your model.

Finally, as talked about above, we attempt for transparency when working with our clients as a result of what Iterable presents is a real partnership.

If you’re used to the self-service ESP mannequin, then we perceive that upgrading your platform to one thing extra refined could seem daunting. That’s why we now have a crew of consultants with a long time of cross-channel advertising expertise to give you the most effective assist attainable all through the migration course of and past.

We’re prepared that can assist you make the swap.

To be taught extra concerning the Iterable Shopify app, join a custom-made demo so you can also make the transition shortly.  

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