In an ever-changing world the place each timing issues, personalizing emails on the time they’re despatched places relevancy in danger. Litmus Personalize empowers entrepreneurs to automate and scale the creation of really customized particular person email experiences that increase buyer loyalty and drive income.
Creating a customized email expertise has by no means been extra essential, as 76% of consumers anticipate extra customized consideration from entrepreneurs to develop an intimate relationship with a model.
At Litmus Live 2022, we mentioned 23 methods in which you’ll be able to personalize your emails. Read on to see a collection of methods to personalize and watch the webinar to discover all 23.
Countdown timers
When each second issues, use countdown timers to:
- Create urgency to begin or finish an occasion
- Launch a brand new assortment or provide
- Show customized time-based content material (e.g. days till birthday/time till flight)
- Remind subscribers of supply deadlines for holidays.
Weather forecasts
Personalized climate forecasts will make your emails resonate—rain or shine—with:
- Local climate forecasts primarily based on the subscriber’s location
- Weather at a vacation vacation spot
- Event location climate
Social indicators
By together with social indicators in email you’ll be able to share the love out of your prospects with:
- Gamification
- Real-time curiosity indicators
- Urgency & recognition messaging
Votes and polls
Using voting and polls in email is an effective way to encourage prospects to interact together with your model and present them that you’re listening to their opinions. You can do that by:
- Using voting or polling for gamification
- Collecting real-time curiosity
- Asking individuals to vote to spice up engagement
- Create follow-up emails primarily based on how prospects voted
Personalized photographs
Creating customized photographs is a fast and straightforward solution to personalize emails on your subscribers by:
- Using CRM knowledge to tug by means of buyer’s title
- Personalizing photographs utilizing buyer’s location
- Sending prospects birthday emails utilizing their title and birthday
Discover the remainder
Want extra examples? Watch our webinar all about Litmus Personalize and uncover how personalization can encourage you to create a very customized email expertise on your subscribers.
Litmus Personalize Explore Gallery
You know the way essential customized email advertising and marketing is, however don’t know the place to begin? That’s the place the Litmus Personalize Gallery is available in.
Our new email inspiration gallery in Litmus Personalize will aid you discover the proper personalization tactic on your subsequent email. Explore an entire world of personalization—proper at your fingertips.
Friendly heads-up: This characteristic is offered individually from core Litmus plans.