In 2019 we held our first ever Activate London. More than 100 advertising professionals from throughout the UK and Europe got here collectively to discover the state of selling.
Since then…properly…so much has modified. We haven’t had many in-person occasions with greater than 100 folks prior to now few years. No one has. But, we’re bursting on the seams with pleasure as a result of on the twenty fifth May, that’s all going to change.
Activate Summit Europe is coming again to London. And you’re all invited. Tell your mates.
But we get it. You’re busy proper now. Summer is developing and journey is feasible once more. More and extra conferences are popping up. You’ve received choices. We clearly suppose Activate Summit Europe is value each marketer’s consideration, however to assist show that time, we’ve put collectively 5 factors which may persuade you (and your favorite colleagues) to be a part of us.
(In the occasion you don’t want convincing, right here’s a hyperlink to the registration web page.)
1. Face to Face
The most evident purpose and the one which we’re all equally enthusiastic about is that we’ll be in individual. Whether you shake arms, bump elbows, excessive 5, and even hug, you are able to do that at Activate Summit Europe!
No Zoom calls. No “I’m just gonna share my screen real quick.” No unintentional speaking over one another. Real, sincere face-to-face communication between you and your friends. We’ll have breakout periods, networking alternatives, workshops, and extra (*cough* glad hour *cough*) obtainable for you to get to know each other!
2. A Premier Lineup
Sure, we’ll be in individual, however who will you be listening to? We have a stellar lineup of audio system prepared to present you the ins and outs of contemporary advertising. You’ll hear from advertising leaders at Zoopla, WeSwitch, Wolt, Blockchain, and Secret Escapes. And that’s solely a portion of the lineup too!
3. Mind-Blowing Tracks & Workshops
What will these superb audio system be speaking about? Short reply: higher advertising. Long reply: we’ve damaged out the content material this yr in two tracks and some workshops to actually get into it.
Our Foundations Workshop—hosted May twenty fifth at 1pm BST—is all in regards to the fundamentals in Iterable. Whether you’re new to Iterable, or trying to refresh your abilities, that is the prospect to be taught from the specialists. Among different issues, you’ll learn the way to create templates, preserve lists, and create onboarding journeys.
Our Advanced Workshop—identical time, identical place as the primary workshop—is for these of you who need to be taught all of it. You’re an skilled in your individual proper, however can you are taking a newly-cleaned checklist and increase optimistic engagement metrics in a mere 60 days? Or implement ongoing industry-validated deliverability practices? In this workshop, you’ll learn the way and a lot extra.
Then, beginning May twenty sixth at 10:30am BST, our two session tracks kick off.
The first monitor Marketing to the Modern Customer, will dive into what it takes to join together with your prospects as them. In this monitor, you’ll be taught the completely different methods wanted to make memorable, joyful experiences. Sample subjects embody how to harmonize a cross-channel expertise for personalisation, getting began in AI, and humanising your model.
The second monitor, Building a Better Customer Experience, is for these of you who love digging into the nitty gritty of marketing campaign execution. You’ll see how our audio system are utilizing fashionable martech and information to execute on the methods within the first monitor. Sample subjects right here embody lifecycle journey mapping, retention and acquisition methods, and scalability, localisation, and globalisation.
We’ve structured the tracks in a means that permits you to personalise your Activate Summit Europe expertise to precisely what you and your workforce wants to take away from the occasion.
But…what in order for you to see each session? We don’t blame you. That’s what #4 is for.
4. (*5*) for Later
So you missed a session. It’s okay. We’ve received you lined. Just by registering, you’ve signed your self up to find a way to see each session as many occasions as you need. Every session shall be obtainable on demand after the occasion for (re)viewing at your leisure.
Take your time. Really digest the data. The occasion shall be jam-packed with content material. You’re solely human. Some insights may slip by. On demand is an exquisite factor. Enjoy Activate Summit Europe spherical two with no distractions.
5. Good Times, Great People
Did you suppose we’d overlook who you’ll get to meet? No means! The Iterable neighborhood is the lifeblood of our occasion collection. Every yr at Activate—even the digital ones—we see unbelievable bonds cast between a few of the world’s finest entrepreneurs.
Activate Summit Europe goes to be no completely different. As talked about above, you’ll have ample alternative in breakout periods, workshops, Q&A, meals, glad hour, and extra to get to know your different attendees and be a part of the Iterable neighborhood. Activate is an unbelievable likelihood to discuss advertising immediately and learn the way different groups are tackling related challenges to you.
We don’t need you lacking out.
See You There?
Pretty superb, huh? Sometimes we get so misplaced in our personal work we will overlook there are others on the market dealing with related obstacles. Some of them have even discovered inventive options. At Activate Summit Europe, tons of of Europe’s advertising leaders are coming collectively to activate their information and make memorable experiences of lasting affect.
We hope to see you there. Your ticket is only some clicks away.