With journey restrictions and financial downturns, it’s not a shock that 63% of U.S. shoppers surveyed report that the coronavirus pandemic has negatively affected their attitudes about vacation procuring.
So how can retailers and types make deeper connections with their clients and unfold cheer throughout this turbulent vacation season?
We lately polled 1,000 Americans about how they’re actually feeling about their vacation procuring plans and found these prime three findings:
- The surge in e-commerce demand will proceed past the pandemic.
- Emotional connections to a model are more and more vital in a digital-first world.
- Consumers are prepared to attend for gross sales, however when retailers message them is crucial.
But these findings are simply the tip of the iceberg relating to client vacation procuring habits.
Check out our infographic under for much more key takeaways and statistics that may information your seasonal technique.
Inside you’ll be taught:
- How the holidays will impression small and native companies
- Why emotional connections could make or break gross sales
- When buyers need to obtain promotions earlier than and after the vacation season
Click on the infographic to zoom in on all the insights and obtain a replica for your self.
Make Connections and Be Merry This Holiday Season
2020 is exclusive, so it’s time to rethink typical vacation promoting ways.
Get began by downloading our full retail makeover information or request a demo to see what actual buyer connections can do in your backside line.